Project Overview
Client: Mapple Distillery
Platform: Mobile Application (iOS & Android)
Project Type: UX/UI Design, Branding Integration, E-commerce
Experience
Tools Used: Figma, Adobe XD, Illustrator, Photoshop
Objective
Design a seamless and visually compelling mobile experience that reflects the brand’s premium identity and facilitates product discovery, user engagement, and online purchases.
Design Strategy
Brand Integration
Incorporated slogan “Rooted Here. Raised in Every Glass.” across splash screens and product pages. Elegant cursive typography and dark-themed palettes reflect premium artisanal character.
User Flow
Splash → Welcome → Login/Sign-Up → Home & Catalog → Product Details → Cart & Checkout → Order Tracking → Profile
Visual Highlights
Product Pages
- • White Tiger Vodka: Bold tiger motif with red accents
- • Swagger Rum: Lion-themed label emphasizing strength & luxury
- • 9 PM Liquor: Sleek black & gold for nighttime appeal
- • Supermint & Aperitif: Dual-language (English & Amharic) showcasing Ethiopian heritage
- • Ouzo: Traditional styling with detailed distillery info
UI Elements
- • Navigation dots for onboarding
- • Heart icons for wishlist
- • Bottom navigation bar (Home, Categories, Cart, Account)
Results & Impact
- • Enhanced brand storytelling
- • Improved engagement
- • Streamlined purchase flow
- • Increased trust via real-time tracking
Key Screens & UX Flow
Splash Screen
Minimalist bottle line art with slogan & START CTA
Welcome 1
Brand philosophy introduction
Welcome 2
Multi-screen brand storytelling
Welcome 3
Ethiopian heritage highlight
Welcome 4
Final onboarding message
Sign In / Sign Up
Secure auth with visibility toggle & recovery
Home & Catalog
Banners, categories, recommendations
Categories
Organized product browsing
Product Details
Alcohol type, volume, origin, pricing & story
Cart & Checkout
Intuitive management, tax & payment flow
Order Tracking
Real-time map & contact options
User Profile
Info, history, favorites & recommendations
Next Steps
Expand to web platform
Bring the premium Mapple experience to desktop and tablet users
Integrate loyalty rewards & referral programs
Encourage repeat purchases and word-of-mouth growth
Add multilingual support for broader market reach
Support Amharic, English, and additional languages